A single attribute defines a leader, above all others: direction. It is impossible to motivate yourself or others in the absence of vision, purpose and strategy. But most people—executives and managers included—have not spent the time and mental energy necessary to deeply consider and define their direction. This means the story they are telling themselves and others risks incoherence and lacks force. This makes it difficult for them to guide, direct and inspire those for whom they have responsibility.
People live inside stories. They frame and shape our world. The story you tell about what you are doing describes your current position (psychological and practical), your ultimate aims and goals, and the strategy that you are implementing to transform the former into the latter. You need to have that story straight and clear, or you won’t know what you are doing, why you are doing it, or how to truly motivate others.
The afternoon that you spend with Dr. Jordan B. Peterson will be divided into two parts. He will start with giving a profound overview of the personal and social function that stories serve, describing their basic structure, the manner in which they transform, and their relationship to the great myths upon which entire societies are founded. Drawing on psychoanalytic theory, the latest findings in neuroscience, and broad cultural history, he will update your knowledge of psychology and describe the fundamental importance of your personal vision. You will then have the opportunity to initiate the process of formulating your own narrative of the future, using an online writing program that will guide you, step by step, through the necessary and challenging process.
Be prepared to have your most fundamental presuppositions about human nature reformulated and extended. Be prepared to think deeply about where you are going, why you are going there, and who you are going to take with you. Be prepared to profoundly consider what inspiring ethical leadership means to you, to the people you are leading, and to society at large. Finally, be prepared to make that new knowledge, above all, practical and applicable now and in the future.
Date: January 17th, 10.00 – 17.30 p.m.
Location: The Warehouse by Wicked Grounds. Generaal Vetterstraat 55, Amsterdam
Program January 17th:
10.00 uur: reception
10.45 uur: welcome and introduction
11.00 uur: Jordan Peterson
13.00 uur: lunch
13.45 uur: your narrative of the future
16.00 uur: Jordan Peterson
17.30 uur: drinks
About Jordan B Peterson
Professor Jordan B Peterson, raised and toughened in the frigid wastelands of Northern Alberta, has flown a hammer-head roll in a carbon-fiber stuntplane, piloted a mahogany racing sailboat around Alcatraz Island, explored an Arizona meteorite crater with a group of astronauts, built a Native American Long-House on the upper floor of his Toronto home, and been inducted into the coastal Pacific Kwakwaka’wakw tribe. He’s been a dishwasher, gas jockey, bartender, short-order cook, beekeeper, oil derrick bit re-tipper, plywood mill laborer and railway line worker.
He’s taught mythology to lawyers, doctors and businessmen, consulted for the UN Secretary General’s High Level Panel on Sustainable Development, helped his clinical clients manage depression, obsessive-compulsive disorder, anxiety, and schizophrenia, served as an advisor to senior partners of major Canadian law firms, identified thousands of promising entrepreneurs in 60 different countries, and lectured extensively in North America and Europe. With his students and colleagues, Dr. Peterson has published more than a hundred scientific papers, advancing the modern understanding of personality, and transforming the psychology of religion with his now-classic book, Maps of Meaning: The Architecture of Belief.
As a Harvard professor, he was nominated for the prestigious Levinson Teaching Prize, and is regarded by his current University of Toronto students as one of three truly life-changing teachers. He’s a Quora Most Viewed Writer in Values and Principles and Parenting and Education with 2.2 million answer views. He has 200,000 Twitter and 30,000 Facebook followers. His YouTube channel’s 260 videos have 450,000 subscribers and 25 million views, and his classroom lectures on mythology were turned into a popular 13-part TV series on public television. Dr. Peterson’s online self-help program, The SelfAuthoring Suite, featured in O: The Oprah Magazine, CBC radio, and on NPR’s national website, has helped tens of thousands of people resolve the problems of their past and radically improve their future. He recently completed a new book for a popular audience: 12 Rules for Life: An Antidote to Chaos, which will be available from Penguin/Random House in January of 2018.